This technique is so obvious but is over looked by 95% of employers.

On average the unhappy customer will tell 11 people who will each tell 5 other people. So that’s 55 people who get to know how peeved off they are if you give them poor service. Word of mouth communication is strong powerful and very informative.

The words we use tell us all about the type of people we have around us. So let’s do a quick test. Which of these phrases below belong to a Good Employee or Poor Employee?

“I don’t get paid to do this!”
“Not too bad!”
“You know why I don’t like”
“Tell someone who cares”
“It may be possible, but it’s difficult.”
“That Emma is a real bitch.”
“That’s not my job.”
“I am tired and fed.”

Clearly none of these phrases are good employee phrases. They are a string of negative words uttered by negative employees, who have drained their own energy, and who will drain the energy and vitality out of your customers. Positive customers will be irritated by this type of toxic staff member, and they will tell others, and they will not rebook. This will cost you money, energy, and drain your passion for your business.

Fact One: Not all teams of employees are negative and toxic.

Fact Two: Great staff know the type of teams they want to work in and they don’t strive to get into negative working environments with negative employees.

Fact Three: Business building staff do not speak using negative language.

So how do you know if you have a DUD team member? Answer: by the way they talk. This technique is the CAVE technique (The Content Analysis of Verbatim Explanation Technique). You can tell all about someone by the way they talk about their life. This technique has been used to successfully to predict who the electorate will vote for in an election, and has been successful in the last nine out of ten North American presidential campaigns.

Interestingly the technique looks at the words someone uses and how it impacts their colleagues the voters or the staff. The colleagues, voters and staff did not know about the technique, they just knew they either liked or did not like someone because of the words they used. So your customers could be in the exact position, they just know that you have a staff member who is extremely negative and it turns them off from undertaking more business with you.

So let’s be clear here. Even if someone is technically good at their job, stinking thinking will be shown in the way they talk. What people say tells you all about the type of person they are. Customers also know when you have toxic and negative staff, but they will not say anything to you, they will just look for another business to go to.

Fact Four: Only 3 out of every 100 customers will give you honest up front feedback when they are peeved off. The other customers will tell you what they think by not coming back.

Great News!

You can use this same knowledge to select great employees once you have the right questions in front of you.

Don’t you deserve employees who say:

“Let me do it for you.”
“Let’s give it a go”
“I am looking forward to”
“Sure I will come in on Saturday if you need me”
“I understand”.
“I’ll stay back and give you a hand”
“Can I help”
“I am feeling good today, how are you?”

How much value do you place on having people who talk this way? What value do you place on being able to easily and quickly tell if someone has a case of stinking thinking before you even bring them in for an interview? If you value this highly don’t reinvent the wheel. The Profitable Personnel Business Owner’s Recruitment System has ten “Done for you” examples of how to screen out the DUD’s over the phone, and only ever select the very best, positive and happy staff into your business.

“It is a funny thing about life: If you refuse to accept anything but the best you very often get it.”

W. Somerset Maugham

Committed To Building Your Business With The Right Staff.

David Osborne

www.profitablepersonnel.com

The FOUR secrets you MUST know when hiring great staff.

Have you ever been out socialising and met someone who had fantastic looks a great body and an okay personality and thought that would be someone you would like to “hook up with”. It’s probably happened to all of us at one time or another and then we find out a short time later, that the person we hooked up with might have had nice looks, a great body, but even though they seemed great, when you found out more about them you knew they were not right for you. In other words they were a DUD!

Well this is the same hiring technique that most employers use and it is deadly for their business, it’s called the appearance trap. Most business owners place an advert for a new staff member, and then after vetting the resumes invite the applicant in for an interview.

You have now just stepped into the selection mine field and someone is going to get hurt.

When we see good looking people we believe they are more sensitive and intelligent, interesting, exciting, and worthwhile. In short we are more likely to employ them on their looks than on the facts. Many companies place a premium on image and looks, because attractiveness and height is subconsciously linked to a perception of greater intelligence, vitality and dynamism.

However, good looking tall people are no more effective than the rest of the population.
And this is what the rich know, they know that it is not how you look or what qualifications you have, but the results you get from your work that counts. Plus they also know there is an epidemic of dishonest people and that 37% of resumes are phoney and 25% of employees make up their work history. So you don’t judge a book by its cover but what they what results they actually achieve.

Secret One: The very last step in any recruitment process should be the interview!

Before you invite anyone in to see you, they must have either filled out a selection criteria or an application form.

Secret Two: You then need to ring the candidate up and screen them over the phone. The whole screening process is laid out in the Profitable Personnel Business Recruitment System.

Secret Three: After the phone screen you need to then check references. Yes check references before they come in to see you.

How do you EVER find out about anyone’s past record of work? Answer: Not from what they tell you, but by using behavioural reference checks. Proper reference checks are crucial. Why would you hold an interview, decide you like someone, only to find out later from a referee they were a DUD?

Secret Four: And here is another crucial piece of knowledge. They don’t tell you who you can talk to for references, You Tell Them, Who You Want To Talk To.

Men step into selection minefields all the time.

Research undertaken at a college dance revealed that even though the males were told they had been paired by a computer with someone who was more suitable, the males rated how well they got on with the female based on their looks.

So in summary, going from advert to interview is highly dangerous, it’s like stepping into a mine field, someone is going to get hurt. Smart businesses don’t reinvent the wheel they find the tried and tested answers. If you want a recruitment process that is tried and tested, then have a look at the Profitable Personnel Business Owner’s Recruitment System.

“Learn from the mistakes of others.
You can’t live long enough to make them all yourself.”

Eleanor Roosevelt
(1884-1962)
First Lady of the USA 1933- 1945.

Committed To Building Your Business With The Right Staff

David Osborne

www.profitablepersonnel.com